raising colorectal
cancer awareness
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our mission
At BeastRob, we believe every warrior deserves a tribe. We are a nonprofit dedicated to raising awareness, building community, and fueling the fight against Colorectal Cancer through movement, empowerment, and bold advocacy.
Our mission is to turn pain into power by hosting fun, fitness-forward events that uplift those impacted, educate the public, and inspire collective action.
Because behind every battle, there’s a beast.
About us
BeastRob was created to honor the ultimate BEAST, Robert N. Vinson.
Robert was the father of our co-founder and a symbol of resilience and courage. Diagnosed with stage IV rectal cancer at just 49, he battled fiercely for months until his passing in November 2008. Despite the pain, the treatments, and the odds, he kept working, kept smiling, and, most importantly, never gave up hope.
At BeastRob, we channel his fighting spirit into action, raising awareness, pushing for prevention, and building a movement rooted in strength, education, and solidarity. Colorectal Cancer is one of the most preventable cancers, yet it remains one of the deadliest, especially in communities of color.
Routine screenings should begin at age 45, but if you have a family history or are African American, start earlier. Knowing the symptoms, talking about it openly, and getting screened can save lives.
We don’t just talk about prevention, we move with purpose, we show up for each other, and we turn every step, rep, or rally into a statement of strength.
Upcoming events
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BeastRob 10th Anniversary Gala
11.15 6:00-10:00 PM
Celebrate 10 years of impact with BeastRob! Join us for a powerful night of purpose, unity, and Colorectal Cancer Awareness.
Tickets and details coming soon -
BeastUp Stone Mountain
9.27 9:00-11:00 AM
Join us at Stone Mountain Park for a powerful morning of movement, community, and colorectal cancer awareness. Walk, hike, or run, every step makes an impact!
Registration and details coming soon
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GivingTuesday
12.2 All Day
Join us for GivingTuesday, a global day of giving that fuels our mission to fight colorectal cancer through awareness, action, and support. Your generosity helps us reach the communities that need us most, because every gift, big or small, makes a powerful difference.
Additional details coming soon
BeastRob Merch
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Unisex Hoodie
From $33.50
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Unisex Soft T-Shirt
From $12.50
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Unisex Youth T-Shirt
From $11.50
Contact Us
Interested in helping raise colorectal cancer awareness? Fill out some info, we can’t wait to hear from you!
Once you submit your message, a member of the BeastRob team will get back to you within 2–3 business days. We're a small but mighty crew, and we appreciate your patience as we work to respond with care.